
Michael Kiernan
Entrepreneur Leadership Network® Contributor
Bio
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Latest
Why First-Party Data and AI Are Crushing Outdated Ad Targeting
First-party data powered by AI and authentic community conversations is allowing brands to deliver relevant, high-ROI experiences as third-party cookies disappear.
Traditional Advertising is Dying — Here's Why Hyperlocal Is the New Normal
By embracing local-at-scale strategies, brands can transform their advertising from a megaphone into a meaningful conversation — connecting with consumers where and when it matters most.
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