Scott Bartnick

Entrepreneur Leadership Network® Contributor

Bio

Scott Bartnick is the CEO and co-founder of Otter PR, an Inc. 5000, Gator100 and Gold Stevie Award-winning agency. A recognized expert in public relations and business strategy, he helps brands grow through media exposure, reputation building and strategic planning.

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Latest

Marketing

Why Most Startups Fail to Get National Press — and What To Do Instead

Tech startups often struggle to gain national news coverage. Here's how startups can achieve that elusive national media attention.

Marketing

Why Skipping This One PR Move Could Stall Your Startup's Growth Before It Even Begins

Doing PR is critical for startups, yet many entrepreneurs are so busy developing their product that they forget to make a media plan.

Growing a Business

Your PR Strategy Might Be the Reason People Don't Trust Your Brand — Here's How to Fix It

Tired of chasing leads? Discover how thought leadership PR builds trust and brings high-intent clients to you — no cold outreach needed.

Marketing

Your Competitors Are Winning with PR — You Just Don't See It Yet

While PR might not generate immediate clicks or sales, it builds something far more enduring.

Marketing

The One Mistake Is Putting Your Brand Reputation at Risk — and Most Startups Still Make It

Many businesses pour resources into branding and marketing but overlook PR — yet it's PR that builds the trust, credibility, and reputation that turn attention into lasting revenue in a crowded market.

Marketing

How to Create Compelling Brand Narratives That Resonate With Skeptical Consumers

Discover how a compelling brand narrative, crafted through strategic public relations, can build authentic connections with skeptical consumers and elevate your brand's reputation, credibility and business goals.

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